Google Ads
Jakub is a well experienced Google Ads system user and understands its technical aspects. He can create effective campaign structures for both small and large advertising accounts. In his work he uses tools that make work easier and faster e.g. Google Ads Scripts, Google Ads Editor.
Facebook Ads
Jakub has several years of experience in managing Facebook Ads campaigns in multiple markets. He took Facebook's certification exam (Meta) and confirmed his skills by earning the "Media Buying Professional" certification.
Web analytics
Jakub is fluent in analytical tools. Drawing on his experience, from unstructured data he selects those that become useful information. Thanks to this he can offer specific recommendations and implement optimization actions.
Multi-channel attribution
Using multi-channel attribution, Jakub helps clients to evaluate which channels influence conversions. He works to save the client time and money, leading to the generation of valuable leads.