ABOUT POMELODY

Pomelody creates quality music for children 0-6 and their families. It was founded by Anna and Adam Weber, parents and professional musicians. Pomelody products, including music albums, audiobooks and songbooks, are now available in their mobile app and e-commerce store.

Anna & Adam Weber - Pomelody's Founders

CHALLENGES

  • Lack of revenue streams despite high-quality products and engaged community in social media
  • Lack of in-house performance marketing expertise

SOLUTION

Growth Strategy

Growth marketing strategy to drive rapid new revenue streams.

High Tempo Testing

Rapid experimentation across multiple marketing channels and funnel stages.

E-Commerce Development

Creating and developing a new e-commerce store, along with marketing automation and third-party integrations.

Marketing Automation

Setting up a marketing automation system combining email, social and on-site experiences.

Social Marketing

Managing and supervising paid and organic social media activities (FB, Instagram, YouTube).

Analytics

Setting up enhanced E-Commerce analytics and reports for investors.

EXAMPLES

E-Commerce

Social Media Ads & Posts

Marketing Stack

WooCommerce
Wordpress
Get Site Control
Mailchimp
FB (Ads & Organic)
Unbounce
GA Enhanced Ecommerce
Snappa

RESULTS

Thanks to them, our business has survived. They took us from 0 revenue to an income of $100,000 a month.

Adam Weber
CEO
@Pomelody

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